Showing posts with label Innovation. Show all posts
Showing posts with label Innovation. Show all posts

More than 60% of the iOS apps hasn't even been downloaded once. Thousands of apps are being released everyday in iOS and Google Play store. Is that an alarming fact? Yes indeed. Mobile app developers and marketers would totally agree it's not that easy to drive mobile app downloads and keep the users engaged with an app frequently. A success of a mobile app doesn't just lie with the marketing department as it depends on lot of critical factors including design, usability, effectiveness, demand and most importantly the pain points it solve for the targeted users. 

How To Build & Market A Mobile App Successfully?

Innovation seems to be a grossly overrated term. Innovation, in my humble opinion, really means figuring out a way to commercialize something which is new. It need not be new all the time, it could be the combination of existing services, products and technologies which could give rise to an innovation. Say for example, people visiting Facebook and people visiting twitter have got different intentions. 

Source: Sxc.hu (Royalty Free)

Now that's what I call as Innovation!!!