Showing posts with label super techies. Show all posts
Showing posts with label super techies. Show all posts


Industries such as retail, fast moving consumer goods and healthcare have already succeeded in penetrating the huge rural market of India with their products & services. The dramatic shift in consumer behavior and the impact of digital has made it possible. It has created huge opportunities in under served markets. This would include the high growth in internet penetration rate and the rise of smart phones. Insurance, a very impressive and ever growing ecosystem, as an industry has a rich opportunity to transform their business in rural region with the help of a SMAC Model. So what could be a solution that can help insurance market leaders like Bharti AXA to leverage the SMAC model to increase penetration of their insurance products in rural region and Tier II Cities? Let's take a deep look.  

#RuralConnect - My SMAC Solution For Bharti AXA